Business activities have been greatly influenced by the quick development of technology, which has led to the useofmachinelearning—a branch of artificial intelligence—to help with decision-making processes. To glean insights fromvast, diverserecords,machine learning relies on complex data structures and algorithms. There is, however, little study on ML in many commercial decision-making domains. The purpose of this qualitative study is to investigate how using machine learning may strengthenits standingandfacilitate the decision-making process Information was collected from several resources such as academic papers, interviews, andtheperspectives of businesses that produce AI. According to the study, machine learning analyzes all aspects of databases toprovideuniqueand tailored information. The report emphasizes the difficulties in using machine learning while highlighting its market position.Ingenerating significant economic expansion. Keywords: Machine Learning, Business Decision-Making, Predictive Analytics, Support Vector Machine (SVM), Naïve Bayes(NB),K-Nearest Neighbors (KNN)